We helped CBRE in the produce a short documentation of their sports event that is highly acclaimed for being the world’s biggest property cycle ride.
The purpose of the event was to generate awareness and funds for charity partner Action for Children and our task was to cover the cycle action.
The day brought together over 1,000 cyclists whose challenge was to cover 100km’s through the infamously steep and windy roads of Surrey Hills.
We travelled light for this quick-fire event with an elite 2-person film crew, a tracking vehicle driver and an onsite video editor, all of which collaborated together to plan, shoot and produce short social snippets which were launched across CBRE’s social media during the big day.
We even had a few GoPros strapped to cyclists bikes.
Key social snippets of the day included…
- ‘And they’re off…’ A short snippet that showcases the build-up of rider’s anticipation prior to rolling up and over the start line.
- ‘Ride faster… Ride harder…’ A short montage that highlights the rider’s smiles and grinds during the ride…
- ‘And they’ve done it.’ The finale to wrap up the highly eventful day for CBRE and the riders.
You can check out a cutdown of the event highlights film above.