This Girl Can was filmed on one sunny afternoon in London Victoria Park with FCB Inferno and Sport England. The campaign intends to share how sociable and accessible cycling can be with such organised groups as This Girl Can. This Girl Can, funded by The National Lottery, believes that there’s no “right” way to get active. However you jiggle, kick, lift, stretch, or sprint, it’s time to get moving how you damn please. Shot partly with a stabilised gimbals and partly handheld, we achieved the tracking shots with usage of a rickshaw. [...]