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Sport, Retail and Activation Events – Anniversary Celebrations

In the run up to summer we shot a lot of retail events and in-store product activations. Including this 50th anniversary featuring the Oxford Street running club, up-cycling fashion sports bags, street and break dance. Checkout the highlight video:

Sport, Retail and Activation Events – Anniversary Celebrations2022-09-05T10:55:16+00:00

Nike Joyride Advertorial for Hearst Magazines

We worked with Hearst Media, Burning Reel and Nike to shoot-direct the following video advertorials featuring high-esteemed Olympic Athletes - Adam Gemili, Katarina Johnson-Thompson and Sophie Hahn. This content has since featured on Men’s Health, Women’s Health and Runner's World online magazines and social media. The conversations delve into the importance of nutrition, body and mindset for optimum sport recovery. Factors that helps your whole body feel good after exercise - just like the unique cushioning technology in the Nike Joyride trainers being advertised. Adam Gemili on Nutrition Sophie Hahn on [...]

Nike Joyride Advertorial for Hearst Magazines2023-03-14T16:04:19+00:00

This Girl Can ~ British Cycling with Sport England

This Girl Can was filmed on one sunny afternoon in London Victoria Park with FCB Inferno and Sport England. The campaign intends to share how sociable and accessible cycling can be with such organised groups as This Girl Can. This Girl Can, funded by The National Lottery, believes that there’s no “right” way to get active. However you jiggle, kick, lift, stretch, or sprint, it’s time to get moving how you damn please. Shot partly with a stabilised gimbals and partly handheld, we achieved the tracking shots with usage of a rickshaw. [...]

This Girl Can ~ British Cycling with Sport England2022-05-12T20:58:09+00:00
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